Episode Transcript
[00:00:00] Speaker A: I think passive is a bunch of bullshit. It's not a thing. There's nothing passive. I mean, I don't care if you use a damn napkin, you can write the credit card down. I've helped over 10,000 people become millionaires. So why do you let your fear and all that crap that goes on internally drive a very logical decision? You either want to pay taxes or you're just going to keep paying. Or not.
[00:00:19] Speaker B: Welcome to The Entrepreneur's Logbook Podcast. I'm your host Zach Bernard. You can find me on social at Zack B. In each episodes, I bring on experts from various industries for you to learn about their strategies and and insights driving extra business growth. The Entrepreneur's Algo Logbook is sponsored by WevigPR where we're dedicated to helping entrepreneurs build their thought, leadership and business by booking them on podcasts. Today we're joined by Laura Langmire, CEO and founder of Live Out Loud, a wealth coaching and financial company that helps entrepreneurs and everyday people build multiple streams of income and accelerate their path to real lasting wealth. Known worldwide as the Millionaire Maker, Laurel spent over two decades helping thousands of people shift out from the tradition initial like employee mindset and into building income generating assets. She's the best selling author of several books including the Millionaire Maker and has built her reputation on a simple but powerful philosophy. Wealth isn't about one big break. It's about building a repeatable cycle of income, assets and a team around you that keeps the cycle growing. Laurel, it's great to have you on the show. Welcome aboard.
[00:01:29] Speaker A: Thanks Zach. It's great to be here today.
[00:01:31] Speaker B: Well, really appreciate you jumping on the show and I'll tell you, we've had a good amount of guests from like every background that you could think of. But building wealth is one that's like always present as like the back burner. It's not like something that's talked about like is the main focus. I'm really excited for this episode because I think it's going to bring a different perspective. But as this is a business entrepreneurship podcast, one of the things I always like to ask to any guests that come on is if you like restart your company or maybe even like your career from scratch, you can knowing everything that you know today. What's maybe the one thing that you would do differently that you feel some people get wrong?
[00:02:08] Speaker A: Oh wow.
What did would I do differently? Start earlier, get a team faster.
Say start earlier and get a team. So I started the journey of learning about wealth building at 17 when I got the book Think and Grow Rich. I was actually at a Canadian event, Dennis Waitley, you know, run to the front of the room and those eras are like, get a book. And so I was like, oh my God. So I ran in front of the room, got think and grow Rich. Rich. And was like, oh my gosh. People can actually have a very different perspective in life and thinking about wealth. And it's still at 21. I hired Bob Proctor as my first like official $25,000 mentor that I couldn't afford in college. Right. So I would say you got to go faster.
So I just, I did. I was still in the what I call the traditional. I think that's. And I know it still persists is it's like, I'll get there. But it's not like you said urgent, like wealth buildings for like when you're older or later. It's like, no, I mean what I knew in my twent.
But I didn't execute until my 30s. I was a millionaire at 34. I would have like executed faster, hired more team faster. No, you can afford it. Like it all works out.
[00:03:15] Speaker B: Yeah, like reinvesting in yourself faster. I mean it kind of looks like you did that still pretty fast. I mean at 17 you got a book and then at 21 you're paying Bob here. So I mean, I think you did it correctly. But you wish maybe you had done that faster. I mean it's always about faster, more volume, more efforts. I love dots. So cool. And like, one of the things that I'd love for you to like walk us through a bit is, I mean, you've obviously helped thousands of people as I mentioned earlier, but when someone like comes to you wanting to like, hey, like Laurel, I want to build wealth, like, where do I start? Like, what does that progress actually look like? How do you take someone from where they are to actually building some income generating assets.
[00:03:56] Speaker A: Yep, yep. And I wrote it all here. I'm going to give everybody a book of my millionaire maker. Last year was my 25th anniversary. So it's now version two with 40 more families in the back. So yeah, 47 families to kind of compare your progress to.
But the journey starts with an initial assessment. I call it a gap analysis of where are you and what do you want that identifies? You know, because some people, their start is they have a lot of lazy assets. They have a 401k that's not performing RSP in Canada.
So they either have know real estate that's not performing. So do they start there? Do they start with corporate structure? To reduce their taxes or like you said, do they start with that cash machine to go generate new income? So it's usually one of those categories we. We address first.
I always make sure the foundation on tax, corporate structure, trusts, like, they're solid because why build a bunch of wealth on a, you know, house of sand, as they call it, which most people have. So while our teams are actually doing that work, we are either one of two ways where they're helping them come up with money rules and a diversity plan for their assets, or they're doing their income. And if with the idea of income, like they'll get back to their assets, but they don't have enough income to even buy proper assets. So, you know, you got to generate income to then use that active income to go buy passive assets. And that's what I call the wealth cycle. What's interesting is how many people have.
I hate the word ignorance. So I must use, say, no knowledge or awareness.
Like sometimes, like I have a channel, it's called askloral.com people ask all the questions. But a primary theme, Zach, is I just want to have passive income. I have a job, but I want an extra 5 to 10,000. Just what kind of business could I do just to make me five or ten? I'm thinking, I would love that business if I didn't have to do anything, passively would just pay me. So the lack of understanding about what active and passive is, because I don't think passive is the thing. I think passive is a bunch of bullshit. I mean, it's just, it's. It's not a thing. There's nothing passive. Passive means you're doing nothing. So while you do nothing, you think laying on the couch, someone's going to just pay you. So I call it pactive. It's a word that you'll read in the Millionaire Maker for those who get it. And so even like, like I'm in a big syndicate in Kansas in big apartment, so. But I go to quarterly shareholder meetings. I'm still like getting the accounts and that. Like, I'm not just doing nothing.
So the people who think that passive is a thing, I'm just gonna, I always, I like to myth that that doesn't happen. So it just depends on where people are. Because my theme is I'm gonna meet you where you are, take you where you want to go. Most people, I'd say the majority of people need to learn to make their own money. If I had a theme across all nations, because I've taught all over the world except for Antarctica. They need to learn to make money outside of a job. And entrepreneurialism is not taught and it's not taught properly, I think. I don't know how you feel about it, Zach, and you're a lot younger than I am, but still, the theory of it takes months and years. No, today you could make money. Every one of you listening have a brain like you. You have a podcast. If you wanted, you could sell your time. Is it a great idea? Probably not. Not for long term and sustainable growth. But for today, if you needed to, can you monetize your brilliance today? And so I start with what I call fast cash. What can you do today? Because I want evidence about bank accounts loading up quickly so they feel more confident and evidence create.
So, yeah, it's fine.
[00:07:17] Speaker B: I feel like whenever we work with clients, like I like to call those, like quick wins, it's like you find like anything that can provide like, value. I mean, it's like the same thing. Like you look at anything that you have on like your, your monopoly board, for example, like, okay, how can we produce these into like, assets, cash? But I, I like what you mentioned though. Like the, the passive. Because I feel I like this. I mean, everyone has a big misconception, like whenever they're saying, like, I want to make some money, like, I want to make some passive income. And I feel like anyone that's getting into maybe entrepreneurship making, you know, like John, they're being sold this dream that you can create a passive income machine. I mean, there's so many people out there making promises. And I feel if you're just getting into the space, you probably got like hooked into that a little bit. And then as you learn more things, you're like, it's not really passive. Like, I still have to do like a couple things to, you know, get the actual income out of those things. So I do appreciate you calling that out because I'll tell you, there's so many people that try to sell that and it's full of.
[00:08:13] Speaker A: And they make millions selling that.
[00:08:14] Speaker B: Yeah, I mean, that's why they keep
[00:08:16] Speaker A: selling it, because people still want the dream. I don't have to do anything.
[00:08:21] Speaker B: Yeah, but you have to put in the work, as you said. Like, you can never just make money and just not do anything. I mean, you'll have to acquire capital, invest into something to be able to get that income. And it's typically not be fully passive here.
But one thing I'd love to like, shift gears a little bit here because I know we're literally just talking about there's people selling the dream, talking about all these things. To put it simply, there is no shortage of like money experts, to put it very simply.
And what I love to understand is what do you think people misunderstand about building wealth? That's kind of keeping them stuck following the wrong advice. I know obviously the positive one is the wrong advice, but I imagine there's probably a couple more that you've seen over time here.
[00:09:04] Speaker A: Oh, huge. But the one thing I just got to share this funny saying, sure, Because I've had some people really like, but I was promised the Internet would bring me money. I said, who? The Internet doesn't just pop out money. There's a human that has to give you a credit card. So you have to influence the like. Anyway, I just, I always say the Internet's not going to just do out dollars in your bank account. I always laugh about that. But the biggest problem that I see because it is the financial services world is so segregated, right.
So they intentionally have like an estate lawyer, real estate, insurance, but they're not talking your tax person. And every move you make in life has a tax consequence. I don't care what country or how big your your tax laws are. Like, I think the Canadians is in the thousands, like three or four thousand pages. Ours is 83,000 pages. We have the biggest tax code in the world.
So when people don't understand, like any move you make, like how you spend money, like if you go out and you had to buy my book, if you had a company, it's 100% deductible. If it's you, you just spent money.
So I always say, you know, to people in building wealth, the biggest excuse, number one excuse, is I'm not ready. It's like, well, you're not going to get ready because you don't even know how to get ready. That'd be like, you have no clue how to get ready. And if you attempted to get ready, you're probably going to screw it up. It's going to cost more to fix you. So there's this segregation problem, which is why my, my company brand is actually Integrated wealth system. So integrated wealthsystems.com live out loud is the company that holds the DBA because live out Loud didn't mean anything. So I changed the name to Integrated Wealth. The reason is the integration is critical. Every move you make should have a team of people around you. And wealth building with Speed starts at 18 years old in the world. You are an adult and you can have a company, and all you have to do is come up with legal reason to make money. And now you activate a tax code that gives you a completely different tax structure. So if I'd say one thing, it's the stop using excuses like I don't have to get ready. But the thing is the lack of understanding about what your structure and tax, the basis of your, what I call your financial infrastructure. If you do not have that set, you'll overpay taxes your whole life. And here's a gross statistic, Zach, for every year that you overpay $10,000, if you had invested that cumulating over 20 years at just say 12%, you would have made yourself $1.1 million. You gave it to a government agency and overpaying tax. So I call tax the invisible pain. Because people. And if you think about most money experts and programs, a lot of it's the fluff of your mindset. Right. Because I was in the secret. I can kind of. That's lovely. But you got to have the true action. And then a lot of it's too Internet centric or too real estate centric. And there's not the holistic view of all the parts of money. So what, what slows people down is segregating their learning, not integrating their learning, and not paying attention to tax. At 18 years old, like my kids got in America, they're called LLCs. My kids at 18 both got an LLC for their birthday. That's how serious, like, you will learn to make money and have an entrepreneurial venture your whole life. Because even if you have a job, my son's a cpa. He's got a job.
You still have that company to offset taxes doing something else. So I just. That's the biggest slowdown having done this now over 30 years.
[00:12:18] Speaker B: Yeah. And I mean, like, in one way to talk about, like, money advice, like, yeah, you're correct. Like, there's going to be like, segregated, like, advice coming from, like, all different, like, categories. But again, if you're taking all your advice like one person, I mean, you're missing so many different components. And I feel like a lot of people get boggled on with taxes because they don't think about them too much. And I mean, I mean, I'm not sure if you would say that's like, very applicable more on like, a personal level. I mean, you'll see if you have like an llc. Yes, but I mean, I had a, A someone on her podcast a couple of weeks ago, and you mentioned something to me that Kind of stuck. You mentioned that the way you should be looking at taxes is in some cases it can actually be a profit center. Because if you know how to effectively navigate all the pages, I mean, I know there's obviously a lot of them, but you can keep more of this money here. And I thought that was like an interesting saying that he mentioned that.
[00:13:08] Speaker A: Yeah, I do. I'm. And I always say I'm. I think taxes are prescriptive. But here's how taxes are treated in the segregated model is there's kind of two points I want to make. Number one, it's segregated intentionally. And the way that tax has been educated and informed in the world is just that damn form you have to fill out in America by April 15th and in Canada by, I think it was June 30th. I don't remember. Like, I know that's Australians, but you have this tax year end, and then you hand all your box of stuff, metaphorically, it could be a file to a CPA or an accountant, and then they do what you did. So basically they're historian. They're just recording your history. They're not sitting with you as a strategist saying, okay, Zach, how much are you going to make in the next 12 months? Let's keep more of, you're going to make a million bucks, let's keep 900,000 of it, and let's use that for your own wealth building. And honestly, with our tax teams all over the world, that's the one thing I've done, is I've surrounded myself with 28 financial license experts. So I'm the navigator, kind of the quarterback in the middle, helping people move. Okay, you need this expert. You need this expert. You don't need that expert now, but you need that expert and you, oh, you forgot about that expert. So I help coordinate the experts is really what my role in this business has become. Because integration is complicated. And I know enough about each of these areas to then help the client put the, the right team and the right plan together, if that makes sense. So that's where we've, you know, that's where I've ended up in my career. It wasn't where I started in my career. My career, I was doing all, all of the parts. But then to get a lot of these, I've helped over 10, 000 people become millionaires. But it's not just me, it's me coordinating their team. And again, back to tax.
It's not just, just a tax return being filed. And I think that's what the world thinks. It's just like, well, it is what it is. And somebody's just got to file that form and it's like, oh, no. There's a whole plan around this that you could.
I think, I think it's the most creative thing ever, Zach, because it's like you get to build your masterpiece of, okay, I only want to pay 5,000. I'm going to make millions, but I'm going to pay 5. You got to get really creative.
Really creative.
[00:15:17] Speaker B: The way I like to think about it is there is, like, tax planning, but there's also tax strategy. And like, most people only do the tax planning, or it's more like in a reactive fashion, where they're just going to like, file the return whenever they need to do it, but they're not strategically putting steps into motion to be able to get to that 5,000, for example. Yeah, And I feel that's a big part that's missing from a lot of people here. And I guess for like someone that's. Who feels like they're behind because, I mean, you, you see that every single day. A lot of people, you know, they've done all the work and then they realize they just maybe look at their. The little nest egg. Then they're like, wow, you know, I'm retiring pretty soon. I don't really have much going on. Maybe not retiring pretty soon, but I've been working for like 15, 20 years, and I, I feel like I'm behind.
For someone that wants to, like, catch up quickly, what would you say should be the, the first few moves that they should be actually making to get back in line and have all the ducks in a row here?
[00:16:14] Speaker A: Well, again, depends. I, I always do an assessment, pretty deep assessment of who's who. Like, where are they sometimes, like people who are making millions. I mean, if we can just go after that tax savings and affect 40 to 50,000, and they put that towards, say, a new. I mean, they'll say we can help them save 50,000 and then we do that for the next five years. I say that's five to 10 pieces of property they could have bought. Right. And now they can use that. That savings to go buy assets to catch up. Some people actually aren't making hardly any money, which is why taxes don't occur to them, because they're not really overpaying, because not. They're not making enough to overpay. So then we go after money making. So I have clients. Like, yesterday I onboarded a client. She's 80 years old. She does Medicare, Medicaid, insurance. She's right up to the next the Canadian border. And she has a nice nest egg, but it's not enough. And she's super healthy. She plans to live to 100. So she came at 80, at 80, came to my big table and said, I'm, you know, so we're going to help her ramp up. And so she doesn't know a lot of marketing because of her age and just all the things that have changed. So we're going to put a marketing team around her, get her new website upd her CRM and get her making a lot more money and then she'll use the new money for new assets. So it's either in tax savings, it's usually three ways we that I would attack it, which is tax savings is always number one. Because that's so it's an obvious home run. Make more money and then get your assets making more money too. Because a lot of people, they're still in people. Do CDs still like bonds? I mean, bonds are fine, but CDs, I mean, because you'll have your lower interest things. But there are people who literally live their entire portfolio sub 10 as a ROI. I'm like right now in the market, if you're not producing in the 20s, you're asleep.
I have part of my portfolio, like my land, energy and water inside. My portfolio is doing like 28 to 32.
So you gotta look at where the problems are and where that speed is. And I'd also say that's my gift is I have again enough breadth, having done this in so many areas. And it's not an arrogant statement, it's just my, I would say it's my gift from God. I get to see the maze and say, hmm, let's move some chess pieces around. And then you're going to get there faster and you can get there faster.
[00:18:22] Speaker B: But like, the overall, like, theme that I'm seeing here, Laurel, is having a team beside you that's guiding you, advising you is like very crucial. Like, a lot of people are just going to try to like, do this themselves. They're going to try to look at YouTube, which you can definitely find a lot of like, interesting information, but it could also lead some like, pretty big mistakes if you don't do it effectively. It's like surrounding yourself with the good people is real people.
[00:18:48] Speaker A: I mean, I, I've had a pod. I have YouTube. I have all these things. I mean, for years, especially since post Covet, I went from 100 TV and. And stage. Right. I was traveling all over the world. Like I said before we started the show, I've been in your area. I love. I love Nova Scotia. And you keep going up. I mean, Iceland's on my bucket list. Coming up in Greenland. I love those. Like, anyway, my point is, I've been doing this for so long, my YouTube channel, you can consume all of it. You could read all six books. Books I got six New York Times. You still don't have, I'm going to say, like, a strategy. Like me, a strategist who's going to help put them together. And worse than that, there was a period in my career, too, Zach, where I knew they needed it. So I would just say, you know, actually wrote in the back of every book I have. How do you interview a wealth expert? So I have, like, questions like, how do you interview an accountant? How do you interview this person? How do you. How do you get these people? So even if you can get them, Because I've had people not want to pay the tuition for me to just use my team.
They'll go out and try to find one. I said, yeah, but you still don't know enough to coordinate them.
You're still wondering. So a lot of those people become my client who have teams, and they're just realizing, like, why isn't the estate lawyer talking to my tax guy? Because when I die, there'll be estate tax. Shouldn't they have a relationship? He's like, but I tried to get them on the phone. I said, I know, but they won't because they like fees and commissions. Fees and commission. So that's the role that I, you know, taken is to be that coordinator of all those people and have an amazing team that'll work with clients all over the world. It's a big deal, though. It's, you know, so interesting because money, I always say, you know, I first met Bob Proctor at 21. He, you know, I was thinking, like, what do I want to do? Because when I met him, I was an exercise physiologist. I mean, still am by trade, but sure, I want to. Like, I was following the rich dad, poor dad team. So I became the master distributor, the cash flow game.
In fact, Darren Weeks, who's in Canada, was one of our first Canadian millionaires through the cash flow game and then became my client.
We've had so many cool Canadians become, like, millionaires and just do cool stuff. We have, like, actually the number one photographer in North America is a Canadian out of Vancouver.
She's super Cool. Yeah, it's been, it's been fun to, like, help so many people in so many different trades. But, yeah. Anyway, I gotta, I went down a little tangent because I just, I love this stuff and I think it's, it's fabulous, but you cannot do it alone. And I was gonna say, when Bob was coaching me, he said, pick a topic like money, sex, and God, nobody talks about him. He said, you'll have a career of a lifetime because you're going to talk about three things that are like, we don't talk about money. And that's still in a lot of cultures. A thing like when I enter a country and I don't have to say which countries because you probably could figure it out. And I, from the stage A, is a woman say, how much do you all make? I mean, it is like, you don't ask that question.
Like, yeah, you do. I gotta know how much money you make if I want to help you. And I just say it so freely. I was like, hey, do you need a drink of water? Oh, how much money do you make? I mean, it's just.
[00:21:43] Speaker B: Okay.
What a nice breaker, Laurel.
[00:21:49] Speaker A: Well, because the minute I, or the other one, I too, I used to, Zach, is all I have to ask is, what, what, what month do you pay taxes? And that tells me a whole bunch about people. I, I can just put the dominoes in play about what their life looks like.
[00:22:01] Speaker B: Yeah. Because, I mean, you can tell if they have a corporation, if they're like a W2 or anything like that just by asking that question. I, I, I see where you're going. Good thoughts.
[00:22:10] Speaker A: So that's funny.
[00:22:12] Speaker B: That's a nice ice break. Never thought about that one. So maybe I'll give it a try. I'm not too sure if it's going to work in my profession, the way I do things, but I know it definitely works for you. So keep, keep doing that and I'm sure it'll work well.
So one other thing that I also wanted to talk about because, I mean, I feel like the economy is like a big one that, I mean, obviously it's surrounding every single one of us, but I feel like it's shifting, like, constantly right now. I mean, you could think of inflation, job security, all that jazz. Like what? I guess, like, one thing, because I know, I know we talked about, like, the practical advice, like what things you should be doing, type of people you should be surrounding yourself with, but one thing that I feel like a lot of people don't touch on too much is more the, like, the emotional side of things, like the mindset, the habits to be able to obviously get ahead. Like, what kind of habits and mindset do you think separates the people who come out ahead from the people who just get left behind, stick with the old habits and just like, not grow 100%.
[00:23:12] Speaker A: It's knowledge, lack of knowledge. And it's correlated with a word that people who don't move call fear and risk. It's so scary. It's risky. And I said anything you do. So I've skied since I was four. Like, I've skied all over the world. And my kids are amazing skiers. So now, not today, because I've hurt my knee, but I mean, if you went and followed my kids or me where I used to go, you'd be scared to death. I mean, I love skiing.
[00:23:39] Speaker B: I'm a terrible skier, so I probably would.
[00:23:41] Speaker A: New York, your country, I mean, oh my gosh, you have some of the greatest skiing in the world in northern Canada.
So I said if we took you some of those peaks where we were dropped off in a helicopter and you'd be fierce too. But if you learned right knowledge, you learned the skill and knowledge of how to ski. It's an exhilarating thing. So why I teach the wealth building this way is because it is exhilarating. It's not that hard. You got to make a bunch of money. You got to keep it through tax planning. You got to make and you gotta invest it. So you make it, keep it invested. Like that's the formula. And people that don't move, they. They allow the fear of not knowing versus to your. To answer your question, those who win read all the books. They consume my YouTube. They're comparing me against Tony or Grant Cardone or Kiyosaki. And we're. We all kind of say the same things differently.
But I have a really high touch organization. Like, I'm probably one of the only gurus in the world that give my personal cell phone when you become a client at the big table. I have that much of a relationship. So I created distinctions in it all to get you to go faster. But you have got to want to learn and the lack of knowledge. And then there's this lovely thing that's just embarked upon us and hit the whole world hard. May 27th of this year, when Google changed their search parameters, AI changed everything.
So now instead of thinking and knowledge, they'll just ask Clyde or they'll ask you out GPT. But that doesn't just. That's. That's again that's a, that's another outside influence. It's not you in a book saying all right, how does this apply to me and how am I going to change my behavior?
So if you were a W2 and you need to go make more money, you need to have already pre prescribed. When are you going to do that during your day? Are you going to take lunches and stop going and hanging out with your friends? Are you going to stop going out to the pub afterwards and get to like get to marketing and selling like what are you behaviorally going to do to put effort into making the money? And on the other side, what effort are you doing to go find investments if that's what you need to go do? So it's the lack of knowledge, skills and so I would say a decision, right? It's made by knowledge, skill and emotion and you got to manage emotion. Emotion has nothing to do with money. Money numbers don't lie, people do. So why do you let your fear and all that crap that goes on internally drive a very logical decision? You either want to pay taxes or you're just going to keep paying or not. It's like it's a, that's a yes or no. What do you want? I want less. Okay, then we go do these things and these things cause a new result. So I make it extremely common sense, logical. I think I know I do. That's what I've been told by my, my style.
But so many people knowledge, they just won't study.
Yeah, GPT is going to replace their damn brain. It's like it's not.
[00:26:20] Speaker B: No, I, I see more as like a helper and it needs a context for you to be able to make those decisions. Obviously if you provide no context, how's it going to give you some good advice? I mean I think it's great to use Cloud. I use it every single day. I've used it for the past three years. But you also need a team of advisors that are able to give you suggestions based on your current situation where you're at. Experience is pretty good on God doesn't
[00:26:43] Speaker A: have experience or intuition or you know, I'd say the intuition and experience is what you missed in any of those and you gotta have it like I still hire mentors today. I've hired mentors my entire life and people are still shocked why I spend money doing that. I said because there's always the next level, there's always the next thing. There's a refinement, there's, there's Some distinction. I don't know that I need to know. And I'd be crazy to stop learning because I expect you, my client, to keep learning, and learning's just not, you know, I don't know. There's just, you know, I could go on and on.
[00:27:13] Speaker B: It's not something that you stop. Like, you consistently will need to educate yourself again to get to that next level. But I feel like what you were saying falls down to just having, like, relentless urgency in terms of just doing the things that need to be done instead of just, like, delaying them or just being, like, scared of, like, jumping into, like, the other and just doing the thing. I mean, it's simple as that. Like, a lot of people just going to overcomplicate things. Like, how do I do this when the solution is right in front of them? It's like, you literally just have to do it. But people are just going to make so many different scenarios in their head. Why they need to do another way. They need to do this first. No, you just have to do it as simple as that goes. That's my philosophy, at least.
[00:27:52] Speaker A: Yeah, I totally agree. Like, I have clients, and I've given this client to a lot. I just have one that comes to mind because she was insistent that she created this marketing system because we do support and sell a marketing system, repeated marketing, and it involves a CRM and it takes a while to build.
So once that's all built, then they can activate it. Leads can come in through your posts and the things we know how to do. I said, but today, today you don't need anything. You just need this and this. Because she is coaching people who had, like, kids that. That passed earlier than the parent, right? So she's her. Her message is to grieving parents. And I said, here's what you have to do. You're going to go on this phone and you're going to text 20 people today and then 20 people tomorrow, and you're going to say, my name is blah, blah, blah. Right? I'm a grief specialist. And is there anything in your life that I could work with you on? I mean, just set up appointments and ask for them and create an offer and ask for the money. It takes nothing. I mean, I don't care if you use a damn napkin. You can write the credit card down. I mean, like, people, when I said this, because I am such a bootstrapper, like, I have. I've made millions of dollars with my phone napkins on an airplane, no business card, no books, no nothing. Because I was Serving a person's life. And everybody can do that. Anybody could do that today. To your point over complicate. No, I have to have the system. The system again. The Internet's not going to pay you. You're going to get yourself paid by serving people's lives and solving a problem for them.
[00:29:19] Speaker B: Love that, Laura. Any parting thoughts? I feel like there was a lot of ground that we covered here, but I love to hear if you have like any other party thoughts that people like, hey, these are like a couple of things I would look at doing. If you're trying to get your finances in order build wealth. Anything that comes to mind there.
[00:29:35] Speaker A: Okay. We set up a link. It's called askloral.com podcast. So you're going to go grab the E book copy. I also have two tickets to my Millionaire Intensive. I teach a class live with a team of my experts for five hours the first Thursday of every month. So whenever you can get that, you have two tickets and the book. Go get that. It's in the show notes. And then read at least up to chapter three for the gap analysis because that'll give you where are you really?
And then the parting start. You know, thoughts are. Don't let your emotions run it. Just know that you have got to take this on. Put it in your day every day. You've got to. If. If money and creating wealth is important, then how much time do you spend a day doing it? Like calendar in your day if you have to, because your behavior is just going to take over. And all of a sudden another year's gone by and yeah, I still didn't get that company. I still didn't move my assets. You have to make it something that you're going to do and pay attention to, and it's yours because no one can sign for you. Like, that's one thing. You know, obviously with money, with health and wealth, no one can go to the gym for you and no one can create those bank accounts for you.
You gotta be the one to do it so I can guide you and teach you. And I've been a personal trainer. So it's fun that I've been on both sides of these. But, yeah, I can go to the gym, but that's for my benefit. It's not gonna help you.
So you gotta get to work.
[00:30:51] Speaker B: Gotta do the work. No one can do it for you. That's probably the best message to leave the audience out here.
Well, Laurel, really appreciate you jumping on. We're gonna obviously put all those notes in the description your website did the link that you mentioned for the tickets on the book here and then, yeah for listeners. If you've enjoyed this episode, don't forget I'll subscribe to the podcast. You can also find more insightweave.com where we dedicated to helping entrepreneurs build their thought leadership in business by getting them on podcasts. Until then, keep pushing and we'll see you in the next one.
